My Work

I have long been a fan of influencer marketing because of it's 'guerilla' type effect in raising brand awareness among large audiences, without interrupting them. 

Building brand partnerships is another way of elevating the brand experience. Activations, pop-ups, and limited time events are ways to increase product exposure.

The first interaction a potential customer will have with your brand is online. Championing a digital first approach to earn business is my specialty.

Not only do events cultivate brand affinity, they establish meaningful relationships which enhances the customer engagement. Concepting, planning, and execution are key. 

Creating an authentic brand position will guide your marketing strategy to reach ideal customers and markets that align with your brand vision, mission, and purpose. 

Retail is more than just shopping. An effective retail strategy includes customer service, building maintenance, security, and tenant mix for a profitable outcome.